Trademark Registration for Cosmetics, Skincare and Beauty Brands in Thailand
Many cosmetics brands are produced by OEM factories that can manufacture quickly — but the brand name is the one thing the factory cannot create for you. This market is crowded with similar names, so a search before printing labels and boxes matters a great deal.
Classes this business usually needs to consider
- Class 3 — Cosmetics, creams, serums, shampoo, perfume and skincare — the core class.
- Class 5 — Products with medicinal or pharmaceutical character may need separate consideration.
- Classes 35 and 44 — If you run a brand retail shop, or a clinic or spa under the same name.
Common problem areas
- Names that describe effects
- Words like 'White', 'Glow' or 'Acne' alone are usually not registrable — they must be combined with a distinctive brand element.
- OEM factory rights
- Check the contract so the mark belongs to the brand owner, not the factory, and file in the brand owner's name.
- FDA notification is not a trademark
- Notifying a cosmetic with the Thai FDA gives no rights in the brand name. A trademark application with the Department of Intellectual Property is a separate filing.
What to prepare before contacting the team
- Logo and brand name as they will appear on the box
- The full list of products to be sold
- OEM contract (if any)
- Target export or online-sale countries, to plan foreign filings
If you will sell abroad, plan foreign filings early — trademark rights are territorial, and Thailand's Madrid Protocol membership lets you extend from a Thai base application.
The overall process
Search for identical and similar names and devices in the Department of Intellectual Property database → choose classes and draft the list of goods or services → file the application → the registrar examines and may issue office actions → publication for opposition → pay the registration fee. Timing depends on the Department's queue and any oppositions. Once registered, protection lasts 10 years and can be renewed. Registration is not guaranteed, and you should verify current details with the Department of Intellectual Property (ipthailand.go.th).
Frequently asked questions
Can I file before my products are ready?
Yes. You can file based on intended use. Filing early reduces the risk that a competitor registers a similar name while your products are in production.
Someone is selling a similar product under a similar name — what can I do?
With a pending application or registration you can notify marketplaces and consider legal action. A lawyer can review the evidence and options for your specific case.
Send your brand name for the team to review
Free initial enquiry for a quotation. Call 083-2494999 · LINE @NYC168 · Mon–Fri 09:00–18:00 · Sat–Sun 09:00–17:00